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Video Marketing on Social Media: Best Practices & Inspiration for Nonprofits

Nonprofit Tech for Good

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. Facebook has, for a couple years now, committed to making their platforms “video first.” Consumers ranked video as their favorite form of content from brands.

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4 Steps to Breaking Down Complicated Content

Media Cause

Here are some options that come top of mind: Social Media: Cons: Generally limited in the amount of content you can fit in a post. Can link to more in-depth content. Can push to more in-depth content. Endless ways to communicate through text, graphics, videos, or even web-specific features that surprise and delight the viewer.

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6 Video Marketing Tips For Nonprofits

NonProfit Hub

Video marketing is probably the best medium available at the moment for engaging audiences and promoting messages. According to research by HubSpot, 90% of users make decisions based somewhat on videos, and 92% of viewers on mobile platforms share video with others. Storyboard It Out. Firstly, why are you making it?

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Video Is A Must For Your Organization’s Content Strategy

Connection Cafe

What would you rather do: Watch Indiana Jones and the Temple of Doom in a movie theater, or flip through the storyboards? I know the storyboards seem pretty cool, but if you have to choose just one, you’d probably watch the movie. Why we love video. 80% of people remember a video ad they viewed in the past 30 days.

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In Search of Bachelors and Philanthropy in Rural Alaska and Video Story Capture Tips

Beth's Blog: How Nonprofits Can Use Social Media

I couldn’t help but think – what if Joe Page or other community foundation board members had flip cameras, some video and story telling training and shared their stories on the Alaska Community Foundation Facebook page? If the latter, I have a storyboard in my head and edit as I go. Don’t take a vacuum cleaner approach.

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Nonprofits Live: Collaborative Storytelling Recap

Tech Soup

Collaborative storytelling refers to working with a team, sometimes distributed, to produce video. Bramley spoke to getting a project off the ground, which can be difficult because of the many pieces that go into creating a video. A production grid outlines: What will happen in a video from moment to moment.

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My Slides from the Screencasting Session and Please Vote.

Beth's Blog: How Nonprofits Can Use Social Media

minute videos, map out the screencast before you actually film it, create a storyboard, write a script, use music. There's some execellent content there. Since we will use screencasting for much of the training materials and the "rollout" of the new Commons, the suggestions offered in this workshop--e.g.