Book Review and Giveaway: The Eight Principles of Sustainable Fundraising
Amy Sample Ward
MAY 7, 2012
Larry very rightly points out: If you position fundraising as separate from meeting your mission, donors won’t see why their donations are creating the impact they are interest in. If it is something separate, your doomed. Gem #2 – Work from the inside out. And that is the best tone you can set!
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