Incorporating Last Year’s Lessons into 2021 End-of-Year Fundraising Plans
sgEngage
OCTOBER 21, 2021
First and foremost, individuals still make up the lion’s share of donations to charity. But people who gave directly to others also gave to charity ( “Giving in Unprecedented Times, GivingTuesday, 2020.) When you hear of a donor supporting an individual – celebrate their generosity. Celebrate the non-financial gifts.
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