Benchmark Metrics Tag Technique 
Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 24, 2010
To engage and discuss techniques and tips for using Facebook effectively for nonprofits. To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. Here are some metrics that I use to harvest insights on those questions. My Fan Page objective is: .
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 8, 2009
. A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? " Reader engagement consists of metrics for: Conversation (commenting). We also check for metrics for existing posts for a set length of time. (We've
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Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 12, 2009
Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. Live in a tool or technique for at least month before adding something new.
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 5, 2009
Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. Live in a tool or technique for at least month before adding something new.
Beth's Blog: How Nonprofits Can Use Social Media
JUNE 18, 2010
One of the topics was “How to understand social networks through social network analysis and mapping techniques.&# I thought I’d expand on it here. It is really a technique to understand relationships. One of the first social networking analysis map was created by Jacob Moreno. Communications flows.
Beth's Blog: How Nonprofits Can Use Social Media
MARCH 7, 2009
I've definitely added that link to my social media metrics personal learning space ) She recently pointed to a blog post called " Ten Ways To Measure Social Media Success " by Chris Lake. Chris suggests: Before you start the clock it is a good idea to benchmark where you’re at. Make a note of ROI benchmarks.
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 31, 2008
Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. Success Metrics for Your Social Fundraising Plan. E-Metrics Panel Presentation.
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