Benchmark Measure Rate Ratio 
Nonprofit Tech for Good
MAY 5, 2022
Nonprofit managers can show the board (and others) that the organization has maximized efficiencies by accurately measuring the amount (and types) of resources going to marketing and fundraising activities. How can you show your constituents that your organization is doing its best with what it has? How to Best Illustrate ROI.
Neon CRM
OCTOBER 5, 2023
What’s a fundraising efficiency ratio? And what’s a “good” ratio to try to maintain? Your efficiency ratio measures the amount of money you spend on fundraising against the amount of revenue generated by those activities. Why Is Understanding My Fundraising Efficiency Ratio Important? Why should you track it?
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Connection Cafe
AUGUST 9, 2013
A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. Delivering personalized content to your audiences can significantly increase click-through rates. In case you didn’t see, nonprofit click-through rates declined 16% in 2012.**. Building in targeting capabilities.
Care2
JANUARY 6, 2009
57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)
Beth's Blog: How Nonprofits Can Use Social Media
JUNE 6, 2012
Last week, I wrote a post that summarized some tips, resources, and tools for using Pinterest. I took a look at a couple of the measurement tools available for Pinterest and got on the waiting list for Pinerly after reading this analysis from the Poynter Blog based on stats provided by Pinerly. Followers: Gives a measure of reach.
Bloomerang
JUNE 20, 2023
Organizations that invest in PCI-compliant online fundraising solutions can take proper cybersecurity measures to ensure that their online donation process is secure. Optimize your donation page for mobile According to the M+R Benchmarks study , mobile devices accounted for 54% of nonprofit website traffic in 2021.
Bloomerang
JULY 20, 2023
Organizations that invest in PCI-compliant online fundraising solutions can take proper cybersecurity measures to ensure that their online donation process is secure. These gifts can be matched at a 1:1, 2:1, and even 3:1 ratio. The average donor retention rate in the nonprofit sector has rested around 45% for the last five years.
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