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Benchmarks Extra: Monthly Giving

NTEN

Working on our 2011 eNonprofit Benchmarks Study , we noticed something interesting when looking at year-over-year data by sector: The share of online revenue from monthly giving for International groups seemed to decline from 2009 to 2010. For this Benchmarks Extra , we separated the data for one-time giving and monthly giving.

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eNonprofit Benchmarks Study Reveals Latest Metrics for Advocacy, Fundraising and Social Media

Care2

Do you know the average click-through and open rates on action alerts and fundraising appeals across the nonprofit sector? Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more. The 2010 advocacy response rate was 3.3%.

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Hot Off The Presses: Convio Online Marketing Nonprofit Benchmark Index™ Study

Connection Cafe

Downtime may be hard to come by with SXSWi , NTC and AFP International activity this week, but just in case you have a few minutes to burn waiting for a flight, train or a panel to start, I’m arming you with some exhilarating reading material — the Convio Online Marketing Nonprofit Benchmark Index Study. percent in 2009.

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#FacebookAdGrants: What Nonprofits Need More Than a Facebook Donate Button

Beth's Blog: How Nonprofits Can Use Social Media

As my colleague, Farra Trompeter from Big Duck points out , there is huge potential: This move by Facebook builds on its Gifts program from last year, which never really seemed to take off beyond the initial nonprofit partners, and its more recent push to encourage Facebook users to support the Red Cross’ Typhoon Haiyan relief efforts.

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Text-to-Give: The Ultimate Guide to Mobile Fundraising

Bloomerang

According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. Supporters either send a donation amount to be charged to their mobile carrier (text-to-give) or are sent a link to your online donation form (text-to-donate) where they can submit a gift. Donor stewardship challenges.

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Facebook's New Donate Button: Good or Bad for Nonprofits?

Care2

This will be similar to the Facebook Gifts button that they have been testing with about a dozen nonprofit partners for the past year. BTW, you should check out the Nonprofit Social Networking Benchmark Report , which historically shows that the majority of nonprofits have not raised a dime on Facebook.

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Multi-Channel Approach is Key to Nonprofit Fundraising

Care2

million donors include: Online giving continues to grow rapidly even in the absence of major disasters, which fueled the growth of online giving for relief and animal welfare organizations in 2005-2006. When mail donors do give online, they tend to give higher average gifts. Direct Mail response rates continue to decline.

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