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Attracting New Donors With Content That Serves (And Scales)

Bloomerang

Email allows you to continue to serve your audience with more content over time and introduce your organization and its purpose more deeply. The Power of Digital Content: Scale Serving rather than soliciting an audience is the better way to grow a sustainable donor base.

Content 91
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48 Top Nonprofit Podcasts in 2023

Whole Whale

Podcasting is an incredible medium that was catapulted into mainstream audiences with the success of Spotify buying top podcasts and growth of podcast companies like Gimlet Media. This renaissance of the medium presents a fantastic opportunity for deeper content to be created and consumed by people interested in the nonprofit world.

Podcast 96
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Nonprofit Strategic Planning: Ultimate Guide + 7 Examples

Bloomerang

You may decide to ask one team member to post to social media every day to engage your online audience. Identify priorities for the types of programs and services you’ll offer to support your goals, target audience for your services, target supporter audiences, advocacy and public policy aims, and branding or marketing objectives.

Examples 117
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Mobile websites vs. apps - what's right for you?

Connection Cafe

The National Campaign to Prevent Teen and Unplanned Pregnancy's Bedsider Project. The Nature Conservancy. But consider this: when developing an app, iPhone and Android operating systems have the majority of market share, so in order to reach as wide an audience as possible, you'll really be developing two apps, one for each OS.

Mobile 42
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4 bbcon Takeaways for Philanthropic Organizations to Power 2019 Planning

Connection Cafe

At bbcon 2018, Blackbaud announced the cloud solution for each of our main audiences, including the Cloud Solution for Companies and the Cloud Solution for Foundations. Keep in mind the following points from speakers Brooke Hansel of Blackbaud, Merrie Beth Nauman of Ocean Conservancy, and Lisa Tacker of Two Ten Footwear Foundation: .

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Crowd Fundraising for the Arts: No Running, Walking, or Freezing Plunges Required

Connection Cafe

After jumping in, you swam across the short length of the hole (about 10 yards), and emerge, wet and freezing, only to get to race through temps in the teens to try to warm up in a lukewarm hot tub. These organizations based their campaign on a specific cause that would appeal to a mass audience. But here I am, still alive. Denver Zoo.

Arts 20
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Notes from The Seven Things Everyone Wants: What Freud and Buddha Understood (and We're Forgetting) about Online Outreach

Have Fun - Do Good

Effective campaigns always keep their audience's needs in mind. Examples * Teen Health Talk engages youth to talk about health issues rather than lectures at them. An Ocean Conservancy member created a Facebook Cause for the organization without telling them. You supported a cause because of how it made you feel."

Darfur 41