10 Ways To Segment Donors To Improve Nonprofit Fundraising Effectiveness
TechImpact
JULY 16, 2014
This means that email campaigns lacked creativity, personalization, and users felt like they were receiving a spammed message, not a message that was sent specifically for them. They could be an individual, a family, corporation, organization, foundation, or government. Each donor belongs to a specific entity. Annual giving level.
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