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Need a copy editor? Look in the mirror

M+R

I often tell folks that making a practice of self-editing is a great way to level up : finish your draft (email appeal, social media post, video script, or whatever else), walk away from it for a minute, and then go back and make changes as an editor would. This doesn’t mean you need to turn your copy into a Wikipedia article.

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How To Create Explainer Videos That Donors Will Love

Nonprofits Source

It follows a basic, yet effective structure – First, getting into the particulars of the issue and then portraying your solution. For that, you can use meaningful animation, unexpected script turns ( narrative ), and adequate characterization. What Is An Explainer Video? Your mission. Give them a try!

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Safety First: How to Mitigate Risk at In-Person Events

Qgiv

In this article, we’ll cover things to consider when evaluating the safety of your event, share some resources, and provide best practices on how to develop your plan. At Qgiv, we guide our work by keeping our core values top of mind, and one of those values is empathy. Not sold yet? Here’s why you should be!

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Donor Data Migration for Nonprofits: Explained

Neon CRM

While migrating donor data is one of the most important steps in implementing a new CRM, it’s also the part that’s most time-consuming, mind-numbing, and prone to error. In this article, we’ll cover how to create a donor data migration strategy with deep dives into data mapping, data cleaning, and testing. What is Data Mapping?

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Screencast Treatment: Web Analytics As Simple Gifts To Measure Mission

Beth's Blog: How Nonprofits Can Use Social Media

I was happy to discover Laura Quinn's recently published and very good article on TechSoup, " A Few Web Analytics Tools." Since this screencast will only show how one tools works, Google Analytics , her article provides the larger context and summarizes the pros/cons of the complete range of tools. Act 1: Analytics This!

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This Digital Marketing Process Will Make You Write Better Content

Nonprofits Source

In this article, I’m going to share a strategic marketing process that, when followed, will help you create content your audience will love. Structure Content With An Introduction, Body, and Conclusion. This is what makes structure such a critical component of any content marketing process. Work smarter, not harder.

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5 Practical Reasons Why You Fail To Get Digital Marketing Results

Nonprofits Source

That’s why In this article I’ve put together a list of 5 practical reasons why digital marketing fails to get results with actionable solutions to move you towards success. That being said, Google also likes structure and patterns to help provide them with the context of your content. Develop A Content Marketing Strategy.

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