Connection Cafe

DECEMBER 20, 2018

Don’t ask for more info than you need. A multi-step donation process means having multiple pages: one for the donor’s basic contact info, another step for their payment info, another step for donation amount and type, etc. It allows you to use Google Analytics to see where, exactly, in the donation process your users drop off.

Websites 37

Websites Donor Test Accessibility 37

Robert Weiner

JANUARY 15, 2015

I would consider any data valuable when it can be utilized for predictive analytics or to build a case for trends. I would hate for you to delete those records and lose all that data and institutional knowledge that you have been collecting along the way. It would just be harder to get at the ones that are over 7 years old.

Retention 100

Retention Discussion Data Donor 100

NTEN

JULY 14, 2011

Rapleaf has an API for personalization that provides you some knowledge of your constituents. Take a look at the kind of data they keep by looking up your own info. Gaining deeper insight into your donor base – who these people are and how you can best connect with them – is a task that APIs can tackle.

API 84

API Social Media San Francisco Integration 84

Amy Sample Ward

APRIL 27, 2009

Analytics tools. Qui - for clients that are larger, we set up media citation reports (like a word doc with titles and links and relevant info about the mentions and how they should respond). Clicking = good - a change in knowledge doesn’t equal a change in behavior; can you measure that? The right metrics.

Social Media 102

Social Media Map Strategy Media 102

Neon CRM

JULY 28, 2023

With reporting and analytics features, Neon CRM enables data-driven decision-making to optimize fundraising efforts and turn first-time donors into long-term supporters. platform fee and a monthly fee of $139.

Platform 52

Platform Online Fundraising Paypal 52

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

How odd is it then to teach Google Analytics to nonprofit techies but then say that site statistics had nothing to do with a nonprofit’s mission? They can be used for a nonprofit’s mission and that is why nonprofits should exercise transparency on web site analytics. Why bother having a web site at all? 3 David Zeidman 09.18.07

Stats 100

Stats Web Statistics NTEN 100

Saleforce Nonprofit

JULY 27, 2021

Now more than ever, nonprofits have a wealth of knowledge just waiting to be used to make constituents feel seen, known, and engaged on a whole new level. App-based technology puts all this critical donor info at your fingertips, so that you can have an “always on” presence.

Marketing 112

Marketing Tips Australia Conservancy 112