Remove Analysis Remove Interview Remove Metrics Remove Offline
article thumbnail

Reflection and Analysis: Gnomedex Real-Time Social Fundraising Experiment

Beth's Blog: How Nonprofits Can Use Social Media

My most recent experiment involved Twitter, fundraising, and an integrated offline component at the Gnomedex Conference in Seattle. I've been a little shell shocked for the past few days, but wanted to share this reflection and analysis of the Gnomedex fundraising experiment. Click to see the larger image. I'm going to call it AMORE.

article thumbnail

Best of Beth's Blog 2008: Finding The Top Ten Posts In Less Than Five MInutes!

Beth's Blog: How Nonprofits Can Use Social Media

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. This analysis took all of five minutes. Interview with Jonathon Colman.

ROI 50
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

grist.org: Measuring Along the Ladder of Engagement

Beth's Blog: How Nonprofits Can Use Social Media

grist.org’s key results are: Footprint: The reach of their activities, both online and offline. For example, they know from their survey research, real-time monitoring, and content analysis of comments on their posts that a lot of people care deeply about environment issues, but don’t self-identify as “environmentalists.”

Measure 97
article thumbnail

Technology & Community: Strategic Options for Building Movements

Amy Sample Ward

Look first at your organizational metrics. Those metrics and accompanying goals are the best resources for identifying the focus and the calls to action for your campaigns and even daily communications. But listening to the community, to the news, to the larger conversation on and offline and identifying where the opportunities are.

Build 220
article thumbnail

Reflections on the Meyer Memorial Trust Workshop

Beth's Blog: How Nonprofits Can Use Social Media

I always try to incorporate new learnings and observations that I've discovered from the many interviews I do on my blog, resources discovered, and stories. What's the key metric? My NTC panel on social media metrics, measurement, and roi will include a case study slam - so stay tuned). Tags as a metric. Observations.

article thumbnail

Creating a Nonprofit Digital Strategy: 7 Steps for Success

DNL OmniMedia

Phase 4: The Analysis Stage. Analyze key metrics in your database. Offline goals and campaigns. Then, use the engagement metrics and donor feedback you generate to promote the campaign to email subscribers. Phase 4: The Analysis Stage. Typical nonprofit conversion metrics include: Completed donations.

Digital 98
article thumbnail

January 2014Nonprofit Blog Carnival: Measurement and Learning

Beth's Blog: How Nonprofits Can Use Social Media

Pick Metrics. Now it is time to pick the metrics or data points that will let you know whether or not you’ve reached your goal. 8 Metrics To Measure Online Fundraising by David Hartstein, Wired Impact, describes how to match metrics with your goals for measuring your fundraising efforts. Select Your Tools.

Measure 115