Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Says Giller, “Our theory of change is engaging users around content that shows how being green can reshape our world can empower personal behavior change and ultimately impact society at large. grist.org’s key results are: Footprint: The reach of their activities, both online and offline. Or as Giller says, “The planet will get it.”.

Measure 97

Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2011

You need to let them know why you are making the introduction and these can be done both online and offline. These can be done offline and online. What surprised me was how densely connected people who work in nonprofit technology (the green), while examining it detail the map revealed a mini-history of the field.

Integration 96

Integration Network Work Linkedin 96

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. PostRank scoring is based on analysis of the " 5 Cs " of engagement: creating, critiquing, chatting, collecting, and clicking. This analysis took all of five minutes. Harry: A Green Geek. Interview with Jonathon Colman.

ROI 50

ROI Widget Cambodia Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

Seeing the Forest Through The Trees: Pattern analysis and synthesis of findings. Before You Use Tools, Think Offline Remember that the more phrases and keywords you add, the more results you'll have to look at and that could get overwhelming if you're not using a professional tool. The most important listening literacy skills are.

Literacy 75

Literacy Skills San Francisco Adwords 75

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2009

This morning the Washington Post published an article titled " To Nonprofits Seeking Cash, Facebook App Isn't So Green: Though Popular, 'Causes' Ineffective for Fundraising." Flickr Photo by Vaguely Artistic. When I first saw the article, I thought it was the article from a year ago where they said basically the same thing.

Washington 85

Washington Metrics Facebook Donor 85

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

It is an excellent example of working through how an organization might respond to comments on a blog, but even better it is map for insight harvesting. As David Meerman Scott notes in his analysis of their social media strategy, the goal is "to use current and developing Web 2.0 This drove traffic. You should reach out to both audiences.

ROI 91

ROI Examples Results Social Media 91

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 9, 2009

This takes a lot of time because I'm not just browsing, but I'm doing a pattern analysis for best practices that I can incorporate into a presentation about social media principles and nonprofits. What's nice is that allows you save paper and be a little bit green, although you do need a couple of key paper handouts (instructions/cards).

Social Media 87

Social Media Game Media Social 87