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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

Leaders at the American Cancer Society in Atlanta went into last year’s GivingTuesday with a plan. Those results should give pause to anyone convinced that email is losing sway to text messaging, social media, or other channels. “I Any number of variables can influence these metrics. The underlying analytics were impressive.

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Maximizing Social Engagement for #GivingTuesday

NonProfit Hub

At this point, you’re probably finalizing your plans for the year-end giving season and preparing to put your fundraising and social engagement strategies into action as the first leaf turns orange. We’d guess that part of your strategy for Giving Tuesday involves leveraging social media.

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Tips and Tools for Integrating Social Media Into Your Nonprofit Event Marketing Plan

Beth's Blog: How Nonprofits Can Use Social Media

Here’s a summary of tips, tools, examples, and resources for getting the most of our your nonprofit event with social media. (Here’s a curated link list used to create this post). You also need to post inviting content on your social channels that builds excitement, anticipation, and engagement about the event.

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Maximizing Social Engagement for #GivingTuesday

NonProfit Hub

At this point, you’re probably finalizing your plans for the year-end giving season and preparing to put your fundraising and social engagement strategies into action as the first leaf turns orange. We’d guess that part of your strategy for Giving Tuesday involves leveraging social media.

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Introducing the 2021 Classy Awards Leadership Council

Classy

This honorary board of industry experts, which represents the larger spectrum of the social sector, collectively determines the annual Classy Awards Winners, and today we’re proud to announce the 2021 Leadership Council that will be hand-selecting this year’s award recipients. Vice President, Social Impact and Sustainability.

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How to Convert Peer-to-Peer Event Participants into Monthly Donors

sgEngage

Often the sales funnel is part of the visualization: Awareness Evaluation or Consideration Engagement or Decision Action or Donation Advocacy or Loyalty Michael Johnston, co-founder and president of HJC New Media , encourages nonprofit organizations to take a page from the mapping playbooks of for-profit enterprises.

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Transmedia — Making Change Across Mediums

Beth's Blog: How Nonprofits Can Use Social Media

I became a documentary filmmaker to tell meaningful stories that explore social issues and inspire change. But simply put, cross-platform campaigns are the future of documentary film, and issue advocacy. His films have explored causes from human rights and curing cancer to animal welfare and religious coexistence.

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