article thumbnail

The Interpretive Dance of Social Media Adoption

Beth's Blog: How Nonprofits Can Use Social Media

In 2007, Michael Wesch , a digital anthropologist, created this striking video called The Machine is Us/ing Us , to explain in five minutes what the Web 2.0 In workshops, I'd play the video and have folks jot down words or themes. Technology adoption is part choreographed, part improvisation. or social media was all about.

Adopt 57
article thumbnail

Social Media Adoption and Deconstructing the Scare House on Santa Cruz Boardwalk with Nina Simon

Beth's Blog: How Nonprofits Can Use Social Media

The first part of the video is the actual ride through the scare house which lasted all of two minutes. I think this is the key to adoption and social media success. Tags: change management. The way to get past fear of uncertainty is to deconstruct it. Then figure out a way to get that negative force on your side.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

4 Things Large Nonprofits Miss When Redesigning their Website

Forum One

For example, images and content displayed on the homepage will change based on past clicking and scrolling behavior. Establish new digital governance and implement change management Creating, maintaining, and evolving an effective online digital presence for your organization can’t be done by your communications department alone.

article thumbnail

An 8-Step Plan for Nonprofit Change Management

Neon CRM

That’s where change management comes in. By implementing a change management strategy that’s geared towards their specific circumstances, nonprofits can help their staff members adopt new systems quickly and effectively. Change management: What is it?

article thumbnail

Developing staff technology skills in your nonprofit

NTEN

Outlook) and video conferencing platforms, use a spreadsheet, create slides, and use tools that are specific to your organization, such as a timekeeping system or an expense reporting system. Success in highly technical roles relies just as much on customer service and change management as on technical abilities.

Skills 88
article thumbnail

Essential Strategies for Your Foundation’s Next Website Redesign

Forum One

For example, images and content displayed on the homepage will change based on past clicking and scrolling behavior. Establish new digital governance and implement change management. Change management is quite simply a proactive approach to managing change in an organization’s processes, goals, or technologies.

article thumbnail

Is the Higher Education Pipeline Shrinking or Just Taking a Nap?

sgEngage

Let’s explore how these two factors impact higher education and the potential strategies institutions can adopt. How is the perceived value of a college degree changing? Use video storytelling! At a time when as many as one in three bachelor’s degree recipients in the U.S. Re-examine admissions and tuition practices.