NetWits
MAY 12, 2011
Do you know how many of your supporters use popular social networks like Facebook, Twitter, and YouTube? YouTube is the second most used search engine in the world. With usage stats like that it’s probably safe to assume that a large portion of your supporter are using at least one social network, right?
NonProfit Hub
JUNE 20, 2019
Studies have shown that the top 5 percent of an organization’s database, on average, has a reach 200 times larger than the organization’s entire email list through their social networks. Where applicable, you can help your macro- and micro-influencers by scripting their comments or sharing talking points with them.
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The Science Behind Engaging your Supporters
SEPTEMBER 7, 2018
Two-thirds of Americans get at least some of their news on social media and those platforms prioritize video content because it commands attention. The original DIY video platform, YouTube, is now the world's second largest social network and search engine. We’re seeing a trend towards longer-narrative bio videos.
Greater Giving
FEBRUARY 25, 2021
The script should provide insight into the nonprofit by following to the common writer’s mantra of “show don’t tell.” Keep your message brief—only one to two minutes—and optimize your video with keywords in its title, meta description, and any other related information so search engines can find it.
NetWits
MAY 25, 2011
Encourage them to use their social network. As Anthony Sicola’s recently mentioned, fundraisers who use who use social networking tools like Facebook, Twitter and YouTube increase fundraising results by up to 40%. The more website visitors have to search for pages, the less likely they’ll donate.
NTEN
JANUARY 27, 2010
Ro)bots (or spiders) are scripts or applications that search out information on the web. Search engines constantly scour the web for information using this method -- but bots are also used by those nasty folks on the web that like to steal your information or trash your website. Plus, there is always the trusty search engine.
The Science Behind Engaging your Supporters
AUGUST 28, 2018
By providing these donors an incredible experience, you’ll give them the opportunity to socialize, network, and support your mission. Send your executive director and host committee a template email invitation that they can personalize and send to their networks. Choose wisely. Major donors expect this kind of personal touch.
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