Social Media: Distributed Influence Quantifying the Impact of Social Media - A New White Paper from Edelman
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 17, 2008
Screencapture from Jonny Bentwood 's White Paper on measuring influence. On Twitter, Kami Huyse pointed over to her reflections on this paper which lead me again to the paper itself. A new whitepaper by Jonny Bentwood, a PR consultant for Edelman, Distributed Influence: Quantifying the Impact of Social Media.
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