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Social Media: Distributed Influence Quantifying the Impact of Social Media - A New White Paper from Edelman

Beth's Blog: How Nonprofits Can Use Social Media

Screencapture from Jonny Bentwood 's White Paper on measuring influence. On Twitter, Kami Huyse pointed over to her reflections on this paper which lead me again to the paper itself. A new whitepaper by Jonny Bentwood, a PR consultant for Edelman, Distributed Influence: Quantifying the Impact of Social Media.

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Non-Profit Leaders as Personal Brands

Beth's Blog: How Nonprofits Can Use Social Media

As a long time reader of Beth’s blog, I am very excited by the release of Beth’s new book, Measuring the Networked Non-Profit. For inspiring examples we need only look at Doug Ulman, Melinda Gates, and Beth herself, each of who provides the shoulders on which others stand to reach greater levels of social impact.

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The NMC Symposium for the Future: Prepping for Virtual Keynote about Nonprofits in 2020

Beth's Blog: How Nonprofits Can Use Social Media

The 2009 NMC Symposium for the Future , the fourteenth in the NMC’s Series of Virtual Symposia (October 27-29th), will explore actual and potential applications of technology that could impact issues of global importance over the next five years and beyond. Scott and his team travel with digital still and video cameras everywhere they go.

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October Member Round-Up: Measure It, snap a picture, and say Ello!

NTEN

Take part in Philanthropy Talk''s upcoming Measure It! Wondering what video can do for you? This handy infographic from Tech Impact illustrates the power of video for engaging your users. This handy infographic from Tech Impact illustrates the power of video for engaging your users. workshop , Oct.

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This Digital Marketing Process Will Make You Write Better Content

Nonprofits Source

Measure – Prove to leadership that the investments made are yielding incremental results toward your goals. A like here, a comment there, and a link back to your site can, with time, have a huge impact on search rankings. Or, if you’re feeling trendy, you can convert an existing piece of content into a video.

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39 Nonprofit Content Marketing Trends You Need To Know (Infographic)

Nonprofits Source

43% of marketers say video marketing is an effective medium for building brand awareness. 82% of donors and members have downloaded a white paper in the last 12 months. 43% of marketers say video marketing is an effective medium for building brand awareness. Marketing Impact. Key Nonprofit Content Marketing Trends.

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Technology for Whom? Owning Our Platforms

Non Profit Quarterly

For example, Lyft doesn’t report total individual fares to drivers at all, and only reports weekly aggregate fares for individual drivers, while a California study by Mission Local found that Uber reports fares to drivers that are measurably lower than the fares actually paid. A Capital Conundrum.

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