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The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing

Nonprofit Tech for Good

Video engagement on social media is the measurable action that viewers take after watching. We studied 778 nonprofit organizations’ video posts on Facebook, Twitter and Instagram from January 1, 2019 – December 31, 2019 to establish benchmarks, identify trends, and uncover insights. What Is Video Engagement and Why Is It Important?

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Top 10 Fundraising Trends and Predictions for 2016

BoardAssist

What are the trends that are going to impact your nonprofit in 2016? Top 10 Fundraising Trends and Predictions for 2016. Measuring the performance of their donor relations programming. The trends are undeniable. See Kivi’s Nonprofit Communications Trends Report. This trend is gathering strength.

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Maximize Monthly Giving with Nonprofit Data Analytics

Pamela Grow

To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. Your data can reveal hints about donors’ giving preferences, giving capacity, willingness to give, and the reasons why they support your cause. Determine your objectives.

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10 Mistakes Your Nonprofit Is Making On Social Media

Achieve

Hint: A great time to do this is when you are creating your annual budget and marketing plan. s not only helps you plan ahead, but gives you a baseline to measure success against throughout the year. Hint: I typically recommend posting 3-4x per week per channel as a starting point. billion monthly active users. *.

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24 Nonprofit Resources for your Mid-Year Check In: A Smart Fundraiser’s Summer Reading Checklist

Connection Cafe

While it might seem a little early to start thinking about 2018 to some (hint: it’s not ), it’s the perfect time to benchmark where 2017 has taken you. Gail Perry’s insightful blog post and scorecard will give you a realistic measurement into the organization and productivity of your programs. . Include a shareable.

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The Nonprofit Summer Reading List

Connection Cafe

While it might seem a little early to start thinking about 2020 to some (hint: it’s not), it’s the perfect time to benchmark where 2019 has taken you. Gail Perry’s insightful blog post and scorecard will give you a realistic measurement into the organization and productivity of your programs. Use this checklist to check in.

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Nonprofit Web Design Process Part 2a: Analytics Data as User Research

Connection Cafe

To establish benchmarks for measuring success of our design efforts. If a client hasn’t had Analytics for a year, 3 months would be the shortest timeframe we’d want to evaluate to ensure we get a clear enough picture of trends over time. Percentage of new vs. returning users (hint: more returning visitors = higher loyalty).