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It’s Not Too Late: 3 Strategic Year-End Fundraising Tips

Bloomerang

Here are some tips to maximize your chances of raising the most funds possible: . The subject line is like the envelope for a direct mail letter; it’s a critical part of your appeal “package” as 47% of email recipients open an email based on the subject line alone. Send it to everyone on your mailing list who hasn’t responded yet.

Tips 117
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Unlocking The Power Of A Donor Thank You: Feeding America’s Approach

Bloomerang

Include specifics about the program that their donation funds. Taking a multi-pronged approach Feeding America advises using a multi-pronged direct marketing approach that includes and integrates direct mail, personal phone calls (including telemarketing), texting, and video. There’s nothing better than that.”

Feeds 87
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40+ Ideas to Light a Fundraising Fire Under Your Nonprofit Board Members

Blue Fox

depend on giving season (and Giving Tuesday) to raise a significant chunk of their annual funding. Is your staff prepared to make the asks, attend the events, mail the collateral and try some Facebook fundraising ads? In 2020, U.S. nonprofits raised $2.47 billion dollars. What was your piece of that ‘pumpkin’ pie?

Ideas 147
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Relationships That Raise Funds: 5 Tips for Creating Successful Peer-to-Peer Fundraisers

NetWits

First and foremost, determine which existing audiences you wish to engage (board members, major donors, past event fundraisers or attendees, all donors, volunteers, etc) in your fundraising and how you will reach out to them (email, social networks, mail, phone, on-site events, etc).

Raise 208
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7 “Must Do’s” When Thanking Donors To Win Their Heart and Set Up Future Gifts

Get Fully Funded

Your donor software should allow you to insert the donor’s name into the thank-you in either email or snail mail letters. It creates two pieces of mail or email for the donor to open and read. Create a brief script for everyone to follow, then give everyone a few names to call. I don’t like this approach.

Gift 119
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Ideas You Can Use To Thank Donors During the Holidays

Get Fully Funded

If they donate by check, you should send them a hard copy thank-you letter with tax information by regular postal mail, sent within two business days of when you receive their check. You can include a mail option and a QR code linking to an electronic survey. It helps to provide the people making calls with a script.

Donor 130
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Super Useful Nonprofit Fiscal Year-End Action Strategies

Bloomerang

Then orient callers around the evening’s purpose, review a suggested script you’ve shared in advance, and answer any questions. An exclusively online campaign can be executed much faster than a traditional direct mail campaign. If not, give these donors a phone call pronto. Begin with an ice breaker to make it fun.

Action 137