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Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

The same is true with your holiday email appeals. While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. Said another way – what works offline also works online. When making a hard ask.

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Top Lessons from GivingTuesday 2023

Neon CRM

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. Digital-forward campaigns are still powerful new donor acquisition opportunities: 57% of new donors who gave to organizations using Neon Fundraise were acquired through digital channels. Who Is Giving?

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Nonprofit Donor Newsletters | Print or Enews?

Pamela Grow

This change would leave many of our donors (without email addresses) in the dark when it comes to news and feel-good stories about the organization. We continue to solicit donors using direct mail and emails. Here’s why: Donor retention continues to be the biggest problem in nonprofit fundraising. The photos need captioning.

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How to Get More Subscribers for Your Digital Newsletter

NonProfit Hub

Keep in mind, however, that popup headlines are best when they’re clever and specific to your organization. Promos in your other emails (in the form of the copy itself, a banner ad at the bottom, etc.). Offline connections. If you send direct mail, include a place for people to opt in to your emails on the page.

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Free E-Book: NetworkforGood Giving Day Planning Guide

Beth's Blog: How Nonprofits Can Use Social Media

Create Once, Publish Everywhere: This tip is a nod to the need to use multiple channels – email, web site, offline, mobile and social. Saying Thank You: Find creative ways to say thank you to your donors beyond the generic thank you email from the platform. Fundraising' This can really boost your efforts.

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3 Year-Round Campaigns to Elevate Your Nonprofit Fundraising Strategy

Classy

Offering these year-round fundraising and donation options is a great way to generate sustainable revenue, diversify your fundraising portfolio, and keep supporters engaged with your mission. In order to take advantage of today’s virtual landscape, it’s crucial to transition your supporters from offline to online givers.

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Master These Email Marketing Strategies For Fundraising Success: Nonprofit Link Roundup

Nonprofits Source

In this weekly nonprofit marketing link roundup , we’re looking at email marketing strategies for year end fundraising success! As nonprofits prepare for the giving season one tactic in every marketer’s toolkit is undoubtedly email marketing and it’s easy to see why. 1 How Many Email Platforms Do You Use?

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