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5 Social Media Stats That’ll Help Your Nonprofit Understand Audiences

TechImpact

And what’s this I hear about teens leaving Facebook for other social networks, is this true? 76% of Tumblr and 74% of Instagram users are teens. Connecting with this niche demographics may seem like a daunting task, Snapchat’s user base has skyrocketed 67% over the last 6 months.

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Teens and Twitter: A Mini Focus Group with Teens

Beth's Blog: How Nonprofits Can Use Social Media

Yesterday, I had an opportunity to ask about 100 teens attending the Asian Liver Center's Youth Leadership Conference on Asian and Pacific Islander Health this question directly. They prefer Facebook because it is easier to make friends. The college students in the room, however, disagreed. International Youth Conference.

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HOW TO: Engage 5 Generations of Donors and Supporters

Nonprofit Tech for Good

Eighty-three percent of millennials ages 18–29 use social networking sites on a regular basis as do 73 percent of teens. On average, boomers spend 19 hours a week online, and 71 percent use a social networking site daily with Facebook being the most popular. The most startling fact about the younger generation is its silence.”

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New on SSIR: First and Foremost Know Your Community

Amy Sample Ward

You’ve probably heard of Facebook ; you may even have set up a group or a fan page there for your organization. But did you do that because you heard of Facebook in the news, or from a friend? Maybe you’ve never heard of those platforms, but for some large demographics they are the hot spots online, not Facebook.

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Is Your Nonprofit Too Old To Barf Rainbows on Snapchat?

Beth's Blog: How Nonprofits Can Use Social Media

SnapChat has been around for a few years, but I have not focused on it because as a babyboomer I’m not the target demographic. Snapcha t is a mobile app that lets users exchange text messages, photos and videos that disappear in 24 hours. This is called disposable media. Your friend from third grade just had her 10th baby!)

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How Your Nonprofit Can Reach Babyboomers with Social Media

Beth's Blog: How Nonprofits Can Use Social Media

And even Silent Generation internet users are competitive when it comes to email (although teens might point out that this is proof that email is for old people). This age group is increasingly on Facebook , MySpace and Twitter -- more ’mainstream’ social networks.“ They are not just posting photos of their grandkids. by Beth Kanter.

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How Will Your Nonprofit Raise Money in 2012?

NTEN

But a shifting communications environment and changing donor demographics could render those best practices ineffective at best, and obsolete at worst, as early as 2012. Simplistic appeals targeted at teens and college students don't. Raising money in 2012 will require creativity and foresight. Four years ago, web 2.0

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