Whole Whale

MAY 2, 2024

They should answer questions the staff has about performance, give a 30k foot view of what happened, and generate insights about what’s working in a report. QA and user flow testing Interns can walk through the main user flows of your website and note where there is confusion. Many eyes make for light work.

International 98

International Program Ideas Data 98

Whole Whale

SEPTEMBER 8, 2023

For nonprofits, this means rigorously testing different emotional appeals, stories, and calls-to-action and then reusing what proves most effective. This opened Ogilvy’s eyes to how direct response advertisers carefully test and optimize tactics for immediate action and sales conversion rather than just broad messaging.

Lesson 59

Lesson Fundraising Digital Test 59

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2014

Next, each person got to introduce themselves and their challenge, while the instructor, Pete Maher, expertly facilitated a network map on the wall. Being able to do concept mapping on the wall with sticky notes is a core technique in a number of the methods that we practiced throughout the two days.

Facilitation 132

Facilitation Method Technique Exercise 132

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 22, 2011

I’ve been mulling over the “Social Media ROI&# concept and how it doesn’t necessarily work for nonprofits, especially when it applied as a litmus test to see if there are financial outcomes — cost reductions or increased revenue. Engage Media's Theory of Change. How It Works.

Social Media 101

Social Media Change Media Social 101

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2011

Over the course of the past year we have continued to test this format with our clients and refine it. Each month has its own tab containing LightBox Collaborative’s ideas on 2012’s opportunities for your organization to share ideas and information and generate conversation. Earned Media is Dead. Tailor the Tool.

Calendar 107

Calendar Voice Chart Content 107

Nonprofits Source

JUNE 22, 2017

But turning your website into an inbound lead generating and branding machine takes time and commitment. Once you select the Channels tab it will bring up a chart showing your organic traffic: Selecting the Landing Page dimension will filter data to show individual page performance. Heat maps, Click Maps, and Session Recorders.

Digital 111

Digital Marketing Guide Chapter 111

Bloomerang

FEBRUARY 1, 2023

With interactive maps, private meeting scheduling, and a personalized agenda, attendees have everything they need to get more from the event. Not only does OmegaOne help your chapter better raise money and plan revenue-generating activities, but it also helps you manage your money and your organization’s future projects.

Org 82

Org Raise Tools Help 82