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4 Strategies to Increase Donor Loyalty

Bloomerang

Do you know what your retention rates are or how to increase donor loyalty? The sorry state of donor retention has been a topic of discussion for at least the past decade, since the Fundraising Effectiveness Project Report began collecting data. Yet too many nonprofits still don’t prioritize donor retention strategies. .

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6 Ways to Improve Your Year-End Donor Cultivation

Qgiv

In her previous role as Foundation Manager for the VRMC Foundation, she managed the annual giving programs, assisted and oversaw the annual budget and marketing plans, and managed a major gift donor portfolio of over 150 donors. The average annual donor retention rate for the nonprofit sector hovers around 40-45%.

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Taking Action: Fundraising Trends And Best Practices From Bloomerang’s ‘Fundraising Planning and Climate Report’

Bloomerang

Craft personalized thank-you messages and updates to strengthen relationships with donors and enhance donor retention. See my book, Fundraising 401 , Chapter 10, “Finance & Fundraising Are Not in Opposition.”) What next steps can you take to communicate more effectively by email, postal mail, and online?

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The 7 Keys to a Donor Retention Strategy Full of Thanks

Connection Cafe

loses 70% of donors after the first gift. And to make matters worse, the probability that a donor will make five consecutive gifts is only 10-15%.These Frankly, I believe developing a robust gratitude program is the most important thing you can do if you want repeat gifts. It communicates that the gift will be used immediately.

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Making the Case for Advancement Services

Robert Weiner

I also pointed her to CASE's book Advancement Services: A Foundation for Fund Raising , and CASE's Handbook of Institutional Advancement , which includes a chapter on Advancement Services, as well as the Association of Advancement Services Professionals. He suggests several, including donor retention.

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Fundraising Apps: 25+ Tools To Help Your Org Raise More

Bloomerang

For instance, your major gift officer may use an app to look up more information about major prospects prior to initial meetings. This helps you monitor your progress with various campaigns, your donor retention rate, and other metrics that are important to your fundraising success. Plus, pay your chapter’s bills from the same app.

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Nonprofit Marketing Plan Must-Haves: Integration and Automation

Connection Cafe

From donor retention to nonprofit marketing to organizational leadership, every ebook is an invaluable resource. But this belief has been reinforced by the unfortunate existence of powerful, territory-protecting direct mail and online silos where never the twain shall meet. Sometimes online, sometimes through the mail, and often both.