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Mapping Social Media Strategy to Metrics: Listen, Learn, Adapt #09NTC

Beth's Blog: How Nonprofits Can Use Social Media

Mapping Metrics to Strategy View more presentations from kanter. Yesterday, I facilitated a session called Mapping Social Media to Strategy. We'll examine what can and can't be quantified as well as various metrics and analytics tools. All this will be shared through a lively mix of discussion and case studies.

Metrics 50
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Reflections from Network Effectiveness and Social Media Strategy Map Interactive Working Sessions for Packard Foundation Grantees

Beth's Blog: How Nonprofits Can Use Social Media

The workshop, facilitated by the Monitor Institute, was focused on Network Effectiveness. Specifically, the workshop goals were: Introducing and applying network tools, frameworks, and case studies that can help network leaders assess their effectiveness and increase their impact. Facilitating peer-learning and exchange.

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Crowdsourcing: Community vs Crowd

Amy Sample Ward

We’ll be facilitating a conversation, more than doing a formal presentation, and will focus on the power of crowdsourcing (using our own case study from conducting the Social Media for Social Good case study competition) and the application of social media in nonprofit program delivery.

Community 207
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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Put a human face on the cause through case studies, testimonials, and videos. The metrics showed the ads were not effectively driving growth. Use surveys and donor journey mapping to understand how people engage initially and over time. Facilitate two-way dialogue to make supporters feel heard.

Lesson 59
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The Networked NGO in Pakistan

Beth's Blog: How Nonprofits Can Use Social Media

It marked the start of a six month peer learning exchange where I, along with colleague Stephanie Rudat will work remotely with grantees as they implement an action learning project to put techniques into practice and facilitate organizational change from the inside out. Social media can be filled with metrics to track results.

Pakistan 111
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Qgiv Partner Showcase: Bloomerang

Qgiv

For decades, Adrian has been espousing the values of focusing on donor retention as a top-line metric of the health of an organization. We really saw that amongst our customer base and heard that proactively from people saying they appreciated all the webinars, research, and case studies.

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Is “Ambient Data” from Social Media Channels Useful for Funders?

Beth's Blog: How Nonprofits Can Use Social Media

The convening used participatory methods to identify topics for small group conversations related to the theme and was expertly facilitated by Allen Gunn from Aspiration. ( I wrote a reflection last week about the facilitation techniques here ). Do you need annual reports, or will monthly reports suffice? In which formats?