15 Tips for a Strong End-of-Year Giving Campaign
Neon CRM
AUGUST 18, 2023
But in order to do so, it helps to understand why donors are so likely to donate money at year’s end. Studies have repeatedly shown that the human brain responds positively to altruism and people are hard-wired to give because it produces feel-good emotions. Give these tips a try.
Let's personalize your content