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Great reads from around the web on June 29th

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). You can join the conversations in the comments, or click through to the original posts to find what others are saying. Is For-Profit the Future of Non-Profit?

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Using Metrics To Harvest Insights About Your Social Media Strategy

Beth's Blog: How Nonprofits Can Use Social Media

The tools include Google Analytics, PostRank, Feedburner, and others. I track two hard data points: RSS subscriber growth over time as well as the feed delivery stats (email versus reader). Hard Data Points: Look at the Feed Subscribers trends from Feedburner and Unique Visitors Trends from Google Analytics.

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Frank Barry, Guest Post: 4 Keys to Building a Successful Nonprofit Web Site

Beth's Blog: How Nonprofits Can Use Social Media

Use Google Analytics (GA) to see things like how many unique visitors you’re getting, what content is being viewed the most, what keywords or phrases people are using to find you and where people are coming from when finding you. Check out: Google Analytics Maximized: Deeper Analysis, Higher ROI & You by Avinash Kaushik.

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Earned Media: How to Stay Relevant and Track It

Care2

“If you don't brand yourself, Google will brand you,&# says branding expert Sherry Beck Paprocki. Tagging on social bookmarking sites like delicious, Digg, etc. Share important news, feed them useful stats and resources that relates to your cause and the issues they have been writing about. Think about it.

Track 41
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How to Get Someone Other Than Your Mom to Read Your Blog

Have Fun - Do Good

Search on Google Blog Search and Technorati --two blog search engines, for other people writing about your topic. and ma.gnolia for sites and blogs that people have bookmarked with a tag related to your topic like, homeschooling and homeschool. Please feel free to add your own tips in the comments. Read other blogs about your topic.

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Earned Media: How to Stay Relevant and Track It - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

60) Search « The ROI of Social Media | Main | Advocacy Online Launches in the US » Thursday May 21 2009 Earned Media: How to Stay Relevant and Track It Thursday, May 21, 2009 at 01:20PM | by Allyson Kapin “If you dont brand yourself, Google will brand you,” says branding expert Sherry Beck Paprocki. Word of mouth, etc.

Track 41
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4 Signs Your Nonprofit Should Quit a Social Network

Nonprofit Tech for Good

In the 10 years since the “Nonprofit Organizations” brand has expanded to Twitter, Facebook, Instagram, Google+, LinkedIn, Pinterest, Tumblr, Storify, Flipboard, Periscope, and most recently Snapchat. Google+ made the cut for another year. Nonprofit Tech for Good is a one-person operation and one person can only do so much.