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Great reads from around the web on September 13th

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). It can also distract citizens and feed apathy. Yes, the Internet can help activists mobilize and re-frame public issues.

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Great reads from around the web on March 23rd

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). New Report: 2011 eNonprofit Benchmarks Study | NTEN – "A high unsubscribe rate is bad, right?

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Using Metrics To Harvest Insights About Your Social Media Strategy

Beth's Blog: How Nonprofits Can Use Social Media

I track two hard data points: RSS subscriber growth over time as well as the feed delivery stats (email versus reader). Next, you need to know the right metric(s), the tool or combination of tools to collect the data, and how the tools measure the metric. Remember bookmarked items can also influence your blog traffic (positively).

Metrics 81
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Listening Curriculum: Draft - What you think?

Beth's Blog: How Nonprofits Can Use Social Media

Your organization has identified a social media objective, audience, strategy, tools, measurement, and experiment. He notes that they have a 80% retention rate with members and "you can't do that without listening." Listening by using rss feeds helps refine their services and help stay sharp and connected to experts in the field.

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[VIDEO] Measure Of Success: Creating Tools And Process To Report Impact

Bloomerang

I’ll keep an eye on the Twitter feed as well. And, as I was sharing earlier, we usually teach this in person over a period of two to three hours, so, you all are getting the, what we’ll call, the boot-camp version of “Measure of Success.” Some people say, “Specific, measurable, action-driven.”

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7 Tips for Measuring the Success of Your Blog

Beth's Blog: How Nonprofits Can Use Social Media

Here are seven tips to help you start measuring social media efforts. Hard data points: Look at the feed subscribers trends from Feedburner and unique visitor trends from Google Analytics. You should understand how this model works , but don’t get distracted by trying to find flaws in how engagement measures are constructed.

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What are the best metrics to use to measure ROI and improve your blog's content?

Beth's Blog: How Nonprofits Can Use Social Media

I look at several metrics proposed by Avinash Kaushik These include author contribution, audience growth, conversation rate, and authority Then I look at the amount of time in my work flow and reflect on productivity. Measuring engagement in social media as part of an ROI process is tricky, if not a bit controversial.

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