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Four Recommendations for Personal and Professional Branding

Amy Sample Ward

The responses lean towards a reality in which our online presence is just as diverse as our offline personalities – people are connecting with a mix of others on difference platforms. Are you mixing your personal and professional self online? What are your tips for keeping them straight and managing your personal presence online?

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Cheap and Cheerful Audience Analysis for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by Matthew Field. One of the more chilling innovations in marketing over the past few years is called “predictive analytics” It’s this blend of statistical analysis, data mining and psychology which enabled Target to conclude that a teenage girl was pregnant before her father did. Survey Your Tribe.

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Emerging Leaders Need More than Leadership Development

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Image – ImageGroup. The project, which combined peer learning and mentoring together with an online “ Emerging Leaders Playbook ,” offered a new and entirely virtual approach to leadership development.

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Prioritizing Your Web Marketing Budget - What Slice of the Pie Should Social Media Get?

Beth's Blog: How Nonprofits Can Use Social Media

Online Outreach (to reach new friends) (They included social media/networking, search engine optimization, etc).   I kept wanting to blend them. Online Outreach and Relationship Building:  This would include time spent on setting up social networking profiles, uploading content on places like flickr or Youtube, etc. 

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PopTech Fellows Program: Reflections

Beth's Blog: How Nonprofits Can Use Social Media

PopTech is an amazing blend of people, ideas, and projects. Peter Durand, Flickr Photo. Through online diaries and blogs, WildlifeDirect brings supporters and conservationists together and enables individual donors around the world to communicate directly with the people that they are funding. Graphic Facilitation Rocks.

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New Models for Community Partnerships: Museums Hosting Meetups

Museum 2.0

People who engage deeply in any online community, whether a bulletin board or social networking site, want to meet in person. This month brings three examples of museums hosting meetups for online communities: On 8.6.08, the Computer History Museum (Silicon Valley, CA) hosted a Yelp! as physical analogs to virtual community platforms.

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Tools for 2.0: User-Generated Exhibits Made Simple

Museum 2.0

You should be able to grab a mic and start podcasting, hit the keyboard and start blogging, snap some shots and start Flickring. style projects are major initiatives require a somewhat complicated blend of physical exhibit and digital capabilities. Creating the backbone for a robust 2.0 application is not so easy. Many in-museum 2.0-style