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Guest Post by Deanna Zandt Measure THIS! An intro to social media ROI

Beth's Blog: How Nonprofits Can Use Social Media

Social Media ROI View more presentations from Deanna Zandt. The following is a talk I gave about ROI for Social Media at the 2009 Social Tech Training in Toronto, ON. Papyrus, printing press. Accomplishments: What awards have you won? What about blogger outreach? Measure THIS! No, no, seriously. Write 'em down.

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Social Media ROI Case Study Slam Panel at 08NTC: Carie Lewis, Human Society

Beth's Blog: How Nonprofits Can Use Social Media

important with higher-engagement leveled UGC campaigns PROCESS - marketing Email Website Social networks Web badges Blogger outreach OUTCOMES Both tangible & intangible Increase list members (we don???t s choice award. to quantify ROI Page views from our stats program & Video view count from youtube ??? Youtube UGC ???

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Blogger Uses Petition Site to Create Better Transportation for NY - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" People definitely saw the URL in the local press and on local media websites and responded.

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See What’s Out There » Blog Archive » Illuminating Politics – Online

See3

This person told me that the behind-the-scenes phone calls and pressures, public meetings and traditional press were still how they did their work — and quite successfully. And this pressure from the bloggers acts as a feedback loop to the press, a loop that we never had before. Case Soup: Nonprofit Video Secrets Revealed!

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Care2.com Passes 8 Million Member Mark - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" You can read all about the strides weve made since 7 million here on our official press release.

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Earned Media: How to Stay Relevant and Track It - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" What is Earned Media? Word of mouth, etc. Brand Your Issue. Be Everywhere.

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Lean, Mean Blogging Machines - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" at the National Press Club in Washington, DC. 60) Search « The Coming Wave of Web 2.0