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Nonprofit Communications Plan: How-To Identify an Audience and Create an Avatar

Bloomerang

Brainstorm different groups of people you hope to reach that can help you accomplish your organization’s objectives. Each goal may have several different audiences in which you want to communicate to. . We will talk more about avatars in just a moment. One of the best ways to identify your audience is through an avatar.

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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

Engagement Levels: See how different donors engage through different mediums like event attendance, social media, campaign participation. Crafting A Survey Surveys are not always necessary, but they are incredibly helpful in gathering data and really deep diving into your different donor segments. Let’s explore an example.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Upload your avatar/logo (250 x 250), a cover photo(1128 x 191), add a description and website URL, your company/organization size, industry, and city and country. That said, it’s important to understand that the type of content that performs best on LinkedIn is a bit different than Facebook and more similar to Twitter.

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

Add your nonprofit’s Twibbon/avatar to your Google+ Profile picture. Upload your nonprofit’s avatar as one (or all five) of your featured profile photos. There’s way too much marketing happening on social networking sites and not enough storytelling. Add your nonprofit under “Employment.”

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

Add your nonprofit’s Twibbon/avatar to your Google+ Profile picture. Upload your nonprofit’s avatar as one (or all five) of your featured profile photos. There’s way too much marketing happening on social networking sites and not enough storytelling. Add your nonprofit under “Employment.”

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10 Signs Your Small Nonprofit Excels at Social Media

Nonprofit Tech for Good

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Storytelling is the buzzword of 2016 – and for good reason. Your nonprofit has a visually compelling avatar that is used consistently on all social networks. Fret not if you are missing a few. We’ve all heard it.

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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

Ensure that when potential new followers land on your Facebook Page, the design of your cover photo and your avatar is visually compelling. It’s for this reason that your avatar should be well-designed, not include text that is too small to read in the News Feed, or show any obvious errors in cropping.

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