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13 Virtual Fundraising Event Takeaways From 4 Marketing Professionals

Classy

Registrants: Classy aims to increase the total number of registrants for the Collaborative year over year, so Alexa’s team reviews this metric first. The Classy team focuses on engagement metrics during the virtual event to encourage continued participation and see how invested the virtual audience is.

Virtual 105
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Best Tips to Rock your Online Presence

Care2

What are the short-term and long-term goals and objectives? Set benchmarks and specific goals for traffic, engagement, and online giving for the year. Produce a monthly website and online engagement report of key metrics. Add visual variety by highlighting new photos, captions, and links in the slide rotation every week.

Online 71
professionals

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Social Networks for Social Change: Ivan Boothe Knows What He Is Talking About!

Beth's Blog: How Nonprofits Can Use Social Media

So he cautioned me that some of the information might not be entirely up to date that he shared on listserv including a pointer to his awesome slide show with audio. Ivan notes, " Social networking is a long-term approach and using traditional metrics of advocacy or fundraising it may not look like much.

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Women Who Tech Telesummit: Tools Galore Panel

Amy Sample Ward

See the slide deck below and notes from the panelists: WomenWhoTech: Tools Galore. Depending on your goals and your work, you may want to use a constituent management tool that is really good at tracking actions and activists, but not as good at other things. Did you know you can embed an audio file in Google Earth?)

Tools 100
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Unlocking Success: Nonprofit Board Presentation Tips

Qgiv

Decide your goals Before you start building your presentation, you need to know what goal you want to accomplish with your board members. Decide your goals Before you start building your presentation, you need to know what goal you want to accomplish with your board members.

Slides 52
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Notes, Reflections, and People I Met at Podcamp Boston

Beth's Blog: How Nonprofits Can Use Social Media

I gave the Social Media Metrics session. I was torn, I wanted to attend John Federico's session on downloadable metrics, but ended up at another session. Here's the slides. Some notes from Christopher Penn's session strategy: He presented a marketing funnel and goals in different profiles. I met her through Jane.

Boston 50
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Artificial Intelligence for Nonprofits: Your List of AI Tools to Use for Good

CauseVox

Your organization probably generates and collects a lot of data, and AI-powered data analytics tools can help you gain insights into donor behavior, program outcomes, and other key metrics. By inputting additional information about your target audience and donation goals, you can get personalized content tailored to your specific needs.

Tools 58