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Dreaming of Perpetual Beta: Making Museums More Incremental

Museum 2.0

When I started this blog in 2006, I made a multi-media introduction to the concept of "museum 2.0" Venue as content platform instead of content provider: the museum becomes a stage on which professionals and amateurs can curate, interpret, and remix artifacts and information. The museum gets better the more people use it.

Museum 47
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Which New Audiences? A Great Washington Post Article and its Implications about Age, Income, and Race

Museum 2.0

The Washington Post covered the MAH's transformation as part of an article about museums engaging new audiences. The whole second half of the article was dedicated to our work: Smaller museums can be especially scrappy in finding ways to connect with the community. It’s something that any museum, of any size, can work toward.

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Equity in Arts Funding: We're Not There Yet. We're Not Even Close.

Museum 2.0

We may say that we want to support programming and cultural opportunities for low-income and non-white people, but that's not where the money is going. Even as demographics change and public participation in the arts shifts away from these Euro-traditional formats, the money still flows down the old pathways.

Arts 52
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How We Doubled Attendance in a Year: One More Post about How Events Changed Our Attendance

Museum 2.0

But we've just compiled all our attendance data for the past year at the Santa Cruz Museum of Art & History (our fiscal year ends on June 30), and several people have written to me asking for the numbers behind our turnaround. Now Friday nights at the museum have become something people can count on, and they keep growing.

Museum 47
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Memo from the Revolution: Six Things I've Learned from our Institutional Transformation

Museum 2.0

TCG is the industry association for non-profit theaters, the way AAM is for museums. Given TCG''s multi-year Audience (R)evolution initiative, I took the opportunity to write a new talk about what revolution has looked like at our small museum in Santa Cruz. More money. At the same time, our community relevance was limited.

Museum 55
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Online Auctions for Nonprofits: Ideas for 2021 and Beyond

Qgiv

Auctions are a classic fundraising event that can not only raise an impressive amount of money but also provide your supporters with a much needed night of fun. The Lake Wales History Museum recently hosted an online auction dedicated to vintage furniture. Plus, you’ll provide artists with some much needed recognition.

Ideas 59
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1stfans: An Audience-Specific Membership Program at the Brooklyn Museum

Museum 2.0

The conventional wisdom on museum memberships is that they are "one size fits many" programs whose primary benefits are free entrance to the museum and insider access to exhibition openings. But what about all the other people who love your museum? Want to know how the Brooklyn Museum is answering this question?

Museum 24