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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

Especially in associations, analytics can provide invaluable insights, guiding strategies and shaping outcomes. However, the hurdle remains: how do you convince the powers-that-be to earmark a slice of the budget for analytics? By using analytics, they realize that most of their online course engagement happens in the evenings.

Analytics 169
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ROI (Results on Insights) of Online Communities

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by Cursed Thing Last year at this time, I was in Austin, TX doing a keynote workshop for Legal Services Corporation on the ROI of Nonprofit Technology. I still think these are components are essential and should be applied to looking at the ROI (Results on Insight) for nonprofits and social media. Do you agree?

ROI 66
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NTEN and TechSoup Webinar: Share Your Story - ROI and Social Media - Slides and Notes

Beth's Blog: How Nonprofits Can Use Social Media

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." Definition: An analysis that looks at the benefits, costs, and value of a technology project over time.

ROI 50
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7 Common Nonprofit Marketing Hurdles That You Can Avoid

DipJar

There are multiple facets to this process, which involves analysis, preparation, and research. You can even post a video that takes your supporters behind-the-scenes of your organization. . Nonprofits post photos, videos, IGTVs, reels, and stories to show the impact of their mission and advocate for support. . SEO success.

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Your Top 10 Content Strategy Questions (Finally!) Answered

NTEN

Content Audit & Gap Analysis: Before you dream up what new content you need , you should know what you already have. Additionally, you may want to record the “assets” on each page (like text, photos, videos, files), meta-data, technology issues, owners, date last updated, etc. Now, your ready to do the Gap Analysis.

Content 83
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The Event Marketer’s Mega Guide to Driving Leads and Accelerating Growth

AccelEvents

With advancements in technology, hybrid and virtual event platforms have made it easier to track ROI and increase visibility into how leads travel through a sales funnel. Live text and video chat. Live-streamed video. Interactive content available through virtual events include: . Virtual showroom or trade show floor.

Guide 93
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Get Your Social Media Strategy in Shape With Spreadsheet Aerobics

Beth's Blog: How Nonprofits Can Use Social Media

Avoid Measurement As Therapy and Drive By Analysis. Another pitfall is doing “drive by&# analysis. Let’s take Facebook pages as an example. Photo/video Views (optional if I’m testing as content strategy). Questions that encourage people to share resources: “ What are the Best Social Media ROI Posts?