2011 Benchmark Campaign Mail 
NetWits
JUNE 7, 2012
Download the complete 2011 Online Giving Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. For example, June serves as the annual benchmark for educational sectors, as it denotes the academic year’s end. Non-December Surges.
Care2
MAY 24, 2013
Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. “Declining response rates illustrate a saturated channel with undifferentiated messaging and campaigns, said the report. Nonprofit Benchmark Studies' Email List Growth.
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NTEN
JULY 13, 2011
The 2011 eNonprofit Benchmarks Study is a joint project of M+R Strategic Services and the Nonprofit Technology Network (NTEN). The 2011 eNonprofit Benchmarks Study (available at www.e-benchmarksstudy.com The 2011 Benchmarks average unsubscribe rate is 0.23%. benchmarksstudy.com if you haven’t read it yet!)
NetWits
JUNE 14, 2012
to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. The paradox is that online givers, in aggregate, have much higher cumulative value over the long term than traditional mail-acquired donors. 2011 Internet and Multichannel Giving. Download Now!
Care2
JUNE 21, 2013
Next Thursday, we''re holding a webinar that will dive into the key findings from the 2013 Blackbaud Online Marketing Benchmark Study – to indicate where your organization''s performance stacks up in relation to your peers, as well as what you can be doing better to speed your journey to online success.
NetWits
JUNE 24, 2011
At these times I can really relate to direct mail specialists, who’ve dealt with their channel being out of vogue for a decade. So I’ve been extremely gratified to see the buzz surrounding Blackbaud’s 2011 donor Centrics Internet and Multichannel Giving Benchmark Report. The report, which covers 15.6 The report, which covers 15.6
NetWits
JUNE 19, 2012
I was there to share what I’ve learned about engaging email campaigns. A 2011 Gleanster survey found the most important value drivers for top corporate email programs were: Testing and measuring everything. A quick survey’s of Tuesday’s attendees found only a few nonprofits were testing their email campaigns.
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