Remove Laptop Remove Metrics Remove Report Remove ROI
article thumbnail

Bridge Conference: Social Media ROI: Mapping Metrics to Strategy

Beth's Blog: How Nonprofits Can Use Social Media

This week's theme is social media ROI. That's what I've been thinking, speaking, and writing about and have also recruited guest posts on this topic. I also pointed to Charlene Li's new report on engaged brands and the connection to financial performance. This week's theme is social media ROI. Tags: ROI.

ROI 78
article thumbnail

The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

Nonprofit Tech for Good

That said, below is selection of metrics to track and a brief explanation as to why. Email is still a very powerful tool for fundraising and the likely reason why donor conversion rates dropped in 2012 is because nonprofit e-newsletters are still formatted to primarily be read on desktop and laptop computers. Other Metrics.

Track 185
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Nonprofit Email Marketing Mistakes to Avoid

NonProfit Hub

Gone are the days when people were restricted to their laptops for checking out emails. An eye-opening report authored by Brett Schenker states, . This will damage your organization’s name and strain your digital marketing budgets due to lower ROI from such emails. . Overlooking mobile users. Remember to thank your donors.

email 84
article thumbnail

NTEN and TechSoup Webinar: Share Your Story - ROI and Social Media - Slides and Notes

Beth's Blog: How Nonprofits Can Use Social Media

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." It uses metrics to measure your results and help you improve your strategy over time.

ROI 50
article thumbnail

How to Develop a Successful Nonprofit Fundraising Strategy

Bloomerang

Also, review your fundraising metrics and data from previous campaigns. Powerful platforms like Bloomerang also allow you to create donor segments for more targeted research and communications, view donor engagement and generosity metrics per supporter, and track fundraising campaign progress. Email marketing software.

Strategy 104
article thumbnail

Major Gifts: 16 Strategies to Raise More

Neon CRM

According to Westfall Gold’s 2021 Major Donor Generosity Report (cited in Donors: Understanding The Future of Individual Giving ), 88% of a nonprofit’s donors who have the capacity to make a major gift are not current major donors. Some organizations recognize tiers of donors in their annual reports or at events. Why Implement It?

Gift 52
article thumbnail

Now That Engagement Is Fully Measured, It's Time To Count the Treasure

Beth's Blog: How Nonprofits Can Use Social Media

My Laptop Stickers. This morning Charlene Li released a report looking at social media engagement. The same holds true for two other financial metrics, gross margin and net profit. The report also looks at the Best Practices for engagement which include: Emphasize quality, not just quantity. Tags: ROI.

Measure 50