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The Secret To Social Media Engagement: Kiss A Squirrel!

Beth's Blog: How Nonprofits Can Use Social Media

Nostalgia is much more than mere reminiscing; it’s a warm, fuzzy emotion that we feel when we think about fond memories from our past. In a 2012 study, researchers discovered that nostalgizing helps people relate their past experiences to their present lives in order to make greater meaning of it all. Craft good headlines.

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6 Key Tips to Optimize Your Nonprofit Donation Page

Classy

Be sure to test and experiment to continually improve your conversions. . On Classy, you can effortlessly maintain brand consistency by enabling domain-masking, plugging in photos or video, customizing your messaging, and elevating your email receipts with a unique headline, background image, and thank you note.

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How to Improve Your Website’s Emotional Appeals: 5 Tips

Pamela Grow

Multimedia elements like photos, videos, and audio break up long text blocks and allow readers to form a deeper connection with the subjects of your stories. Conduct A/B testing. You can conduct A/B testing by creating slightly different versions of important web pages like your homepage or donation page.

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10 Fast Tips to Boost E-newsletter Performance - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Headlines should be short.

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[VIDEO] The Early Bird Guide to Epic End of Year Fundraising

Bloomerang

I’ve tested it. Test, test, test. Test everything in your email. Test every link in your donation form. Test every link on your path to your donation form on your website. You’re going to start writing everything and testing it and scheduling it in October. . So humor me.

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The Best Social Media Marketing Resources For Nonprofits

Nonprofits Source

Case studies of nonprofits winning at social media is an opportunity to see the strategies in action. They aren’t afraid to retweet relevant posts, or share photos. Go to their Twitter account and you will find some fantastic photos, not only taken by them but also those that have been shared by other relevant accounts.

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How To Convince Leadership Content Marketing For Nonprofits Matters

Nonprofits Source

There are two ways to convince leadership of long-term investments: Sway leadership with statistics and case studies. This article does so well because: The headline entices a positive emotion from readers. High-resolution photos and videos to retain attention. Will Nonprofit Leadership Accept Long-Term Investments.

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