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4 Communications Strategy Tips for Donor Retention

sgEngage

One of the best methods to increase your donor retention is to leverage your overall communication strategies. But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Personalize all appeals . Segment your audience . Focus on impact storytelling .

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Unlocking The Power Of A Donor Thank You: Feeding America’s Approach

Bloomerang

Thanking donors well is an essential aspect of fundraising that is often done just once—when the donor makes a gift, or, worse, it’s overlooked entirely. More than 98% of all donations go directly to feeding programs for people facing hunger. Thanking a donor well increases donor retention multiple times.

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5 Corporate Philanthropy Examples to Inspire Your CSR Strategy

Givinga

Kraft Heinz’s Rise Against Hunger Partnership. Several years ago, Kraft Heinz began a digital giving campaign called Huddle to Fight Hunger. After a successful first campaign the arrangement evolved into a permanent partnership with Rise Against Hunger, an international nonprofit that’s working to end world hunger.

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How to Get Donations for a Fundraiser: 10 Best Practices

Allegiance Group

Additionally, they can give at different levels, ranging from small, one-time gifts (e.g., $10) 10) to major gifts (e.g., Businesses most often give through matching gifts, corporate and volunteer grants, or in-kind donations of free goods or services. Foundations. Reach out to major donors. Establish a sense of urgency.

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How to Create an Employee Giving Program

Qgiv

Beyond employee retention, having an employee giving program also makes your company an attractive option to people outside of your company—jobseekers and consumers. Matching Gifts With a matching gifts program , employees make gifts to nonprofits and the company matches each donation dollar for dollar.

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Designing a Drive: 10 Food Drive Ideas to Fill Your Donation Boxes

Qgiv

Food insecurity and hunger are some of the most prominent issues that plague our modern society. 41 million people, or 12% of the population, struggles with hunger. Food banks work hard to fight against increasingly pervasive hunger in our communities. Have a retention strategy for new donors. In the U.S.,

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Let the Donor Decide: Don’t Assume Giving is Off the Table During a Crisis

Connection Cafe

Select the top 25 donors for each gift officer. Segment the principle, major, and annual gift officers’ portfolio. Each gift officer on the team should start with no more than 25 current donors with whom to work virtually over the next six months. The segmentation should fit the gift capacity, just like always.

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