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Guest Post by Deanna Zandt Measure THIS! An intro to social media ROI

Beth's Blog: How Nonprofits Can Use Social Media

Social Media ROI View more presentations from Deanna Zandt. The following is a talk I gave about ROI for Social Media at the 2009 Social Tech Training in Toronto, ON. It's like a giant combination of influence and karma. Influence: Can you move groups of people, small or large, to take some action? Measure THIS!

ROI 50
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Best of Beth's Blog 2008: Finding The Top Ten Posts In Less Than Five MInutes!

Beth's Blog: How Nonprofits Can Use Social Media

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. You can actually go back and review your entire feed. Twitter on Paper Icebreaker.

ROI 50
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Successful Organizations On Twitter: Wellstone Action - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Deanna Zandt (DZ): How long have you been on Twitter? What inspired you to join?

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Tools Galore in Online Communications - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Social Networks & Twitter from Natalie Foster: Two Principles: 1.

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The Real Housewives of Social Media: Cooking up Recipes for Nonprofit Success

NTEN

They built an iGoogle dashboard and fed RSS feeds based on information they were seeking in online social networks. Then, grab the search RSS feed and add it to your iGoogle. We used this technique for DIGG, forums, Twitter, Bing, and Google and then set up various searches along with monitoring of certain Twitter feeds.

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Why Social Media Influencer Advertising is Important?

Media Cause

Let’s face it: nobody wants to see ads in their social media feeds (unless it’s a 3AM-I-can’t-sleep purchase on Instagram). Carefully curated images and perfect grids are taking a back seat to the world of raw and unedited footage of TikTok challenges, dances, reaction videos, voice overs, and other viral trends dictated by the masses.

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Why Micro-influencers Should Be Part of Your Social Media Strategy

Media Cause

Let’s face it: nobody wants to see ads in their social media feeds (unless it’s a 3AM-I-can’t-sleep purchase on Instagram). Carefully curated images and perfect grids are taking a back seat to the world of raw and unedited footage of TikTok challenges, dances, reaction videos, voice overs, and other viral trends dictated by the masses.