Nonprofit Tech for Good
MARCH 9, 2011
If she or he doesn’t have the personality or passion to elicit Comments and Thumbs Ups in response to their Status Updates, then the ROI from your Facebook Page will be minimal. Community building on Facebook and other social networking sites is an art and finding your Facebook voice takes time and experimentation.
Forum One
MARCH 12, 2024
While the increased productivity you can achieve with generative AI may be measured in return on investment (ROI), the larger impact is seen in the day-to-day lives of marketers and content creators who can focus on activities that deepen campaign engagement.
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Nonprofit Tech for Good
NOVEMBER 12, 2012
All that said, a lot of nonprofits are upset by the recent changes and responding by asking their fans to add their nonprofit to an Interest Lists with the meme floating around that if you add a Facebook Page to an Interest List all their Facebook Posts will be seen in both the main News Feed and the Interest List Feed, but that’s not true.
Beth's Blog: How Nonprofits Can Use Social Media
JULY 23, 2009
Social Media ROI View more presentations from Deanna Zandt. The following is a talk I gave about ROI for Social Media at the 2009 Social Tech Training in Toronto, ON. First of all, your organization, based on its mission and staff, has a unique voice in the world. Measure THIS! That's not all! So how do I measure this?
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 31, 2008
Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. You can actually go back and review your entire feed. Twitter on Paper Icebreaker.
Connection Cafe
MARCH 5, 2012
The assistant's voice over the intercom insists: "No, you can't pay with credit card. Did you hear about the international flower company that monitored their twitter feed and sent bunches of flowers to random Twitter users that need cheering up? That's real ROI on social media. So how are you being human with your constituents?
Achieve
JULY 2, 2019
If you landed on your organizations Instagram feed, would you be able to quickly tell what the mission is based on the videos/images posted in the grid? Is the copy using a consistent tone of voice? . A few years ago, most of your fans saw your posts in their feeds. Initially, you’ll probably ask: .
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