Change Headline Language Storytelling 
Greater Giving
MARCH 25, 2024
Use Attention-Grabbing Language To make your headlines and auction item descriptions more tempting, use words that: Convey appeal (excellent, popular, quality, etc.) Incorporate Storytelling There’s no doubt that stories are powerful and evocative—we have plenty of books, movies, and TV shows as proof of that.
Tech Soup
SEPTEMBER 7, 2017
Evening meals sometimes went on for hours as we continued our storytelling. These stories simply exist in our minds until we add language and share them with others. And, as we all know, a story you share with others has the power to change the world. Consider this story, which has changed state laws throughout the U.S.:
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sgEngage
JANUARY 26, 2024
An intangible feeling of change that arises each time we enter a new year. For others , the feelings are a bit more fleeting, providing only temporary change before slipping away in the face of familiar patterns and habits. 2023 was a year that saw tremendous ESG backlash in the headlines. A new year, a new me.
Nonprofit Tech for Good
AUGUST 9, 2021
That changed when LinkedIn was purchased by Microsoft in 2016 for $26.2 Their use of the social network is mostly inconsistent and without strategy – the 10 best practices below are meant to change that. Content that focuses on thought leadership, rather than inspirational storytelling, best serves the tone of the LinkedIn community.
Get Fully Funded
FEBRUARY 9, 2021
Something in the photos and the language on the page pulled me in and made me care. A photo accompanied by a concise story or a short video with an attention-grabbing headline should be right there to introduce your visitor to the essence of your organization’s work. This is about the lives you change, not your need to make budget.
See3
OCTOBER 3, 2014
Upworthy headlines are a good source of inspiration.) PETA does a good job of video description storytelling in their video “Circuses in 60 Seconds Flat.”. By uploading transcripts of your video in both languages, your video will start appearing in English and Spanish YouTube searches.
Nonprofit Tech for Good
NOVEMBER 7, 2020
WFP USA has posted a nearly 650-word story of Rani on their blog with a big headline, full-size photos, large text, and bold quotes. The blog’s vibrant design and vivid language warmly invite readers into Rani’s narrative. The page includes several storytelling graphics.
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