Bloomerang
DECEMBER 11, 2021
Dear Charity Clairity, I’m wondering if you have a data point readily available in your brilliant brain? I know about donor retention rates, goals, etc., Direct mail results hover around 0.5% (they were 2% when I began in this industry, but there’s just a lot more competition for donor dollars today). per dollar raised.
Neon CRM
AUGUST 18, 2023
Studies have repeatedly shown that the human brain responds positively to altruism and people are hard-wired to give because it produces feel-good emotions. For templates you can use to set up a welcome series for new donors and tips for donor retention, check out The Fundraiser’s Guide to Welcome Series.
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Qgiv
AUGUST 29, 2022
Not only does reading exercise the brain and improve concentration, but it also helps children develop more advanced language skills and engage their imagination. The key to an effective donor retention strategy is to make sure your donors feel appreciated and like they’ve made an impact. Thank your donors and readers.
Achieve
DECEMBER 16, 2014
Still, end-of-year gifts and donations account for a substantial amount of the money raised by nonprofit organizations, which, in an effort to capture every bit of potential support before January 1, typically kick off the end-of-year fundraising season with a series of direct-mail appeals and then move on to email solicitations.
Bloomerang
AUGUST 4, 2022
When a donor reads your year-end appeal, their brain is working fast to answer this question: “Is this for me?” I see all the time that they’re willing to spend money in acquisition but not retention which is why we have a 23% donor retention rate industry wide. Moreover, matches often boost average gift size.
Bloomerang
JUNE 20, 2023
Here are additional benefits of an online fundraising strategy for your donors and your nonprofit: Benefits for donors Donors want to be able to give the second they’re inspired, so asking them to physically bring their donation to you or to send the donation via mail will likely mean you miss opportunities to secure much-needed revenue.
Bloomerang
JULY 20, 2023
Here are additional benefits of online fundraising for your donors and your nonprofit: Benefits for donors Donors want to be able to give the second they’re inspired, so asking them to physically bring their donation to you or to send the donation via mail will likely mean you miss opportunities to secure much-needed revenue. Direct mail.
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