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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

For example, long-form storytelling may still convert better than short snippets – the current long-form podcasts that top business charts are showing this. Nonprofits should look at direct response lessons from podcasting, email, social media, and texting campaigns. Blend time-tested principles with bold new applications.

Lesson 59
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Non-Profit Leaders as Personal Brands

Beth's Blog: How Nonprofits Can Use Social Media

In truth, however, your ability to effectively blend the two turns on how you frame your role within your non-profit organization. For example, younger donors may prefer to see the impact of their donations through photos on Instagram or short 15-second Viddy videos, while older members enjoy data-driven blog posts, white papers or podcasts.

Profit 103
professionals

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eLearning Pricing Models: 5 Ways to Price Your Courses

Forj

Perhaps a fully free model or a per-course model? Easily replaced with free or lower-cost alternatives. The graphic below provides a summary of each model: Free Pricing Model. Under the free pricing model, courses are either entirely free for all to access or otherwise included as part of your members’ annual dues.

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Staycation Notes: Pick a Theme. Howabout Tea Tasting?

Have Fun - Do Good

Yes, the hubs is a good sport to go with me to such a cute, pink place (: He had the Crown & Crumpet Private Blend, and I had their Paris tea (bergamot and vanilla) which was so good we had to buy a little bag of it to take home. We also had our first crumpets, which were freakalicious. The hubs had a super yummy darjeeling tea.

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Prioritizing Your Web Marketing Budget - What Slice of the Pie Should Social Media Get?

Beth's Blog: How Nonprofits Can Use Social Media

  That investment is staff time as many of the tools are free.    I kept wanting to blend them. "  I might also add some of the costs of content creation for videos/podcasts/photos that live on your site (or blog) and on other social networking sites.   tags: socialproducts internet ).

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Institutional Blogs: Different Voices, Different Value

Museum 2.0

In Eye Level's case at SAAM, there's a nice blend of museum announcements (exhibit openings, podcast postings, and events) and quirky commentary on museum goings-on (photos of the building's construction, a nswers to visitors' questions about how certain artifacts are maintained).

Voice 36
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NTEN and TechSoup Webinar: Share Your Story - ROI and Social Media - Slides and Notes

Beth's Blog: How Nonprofits Can Use Social Media

These are all free tools that do not require technical knowledge to install or use, although you have to spend some time learning how they work. Here's some points on that: Blend the numbers and non-financial factors into a concise and informative presentation. Go listen to his podcast session as part of this series. Engagement.

ROI 50