Nonprofit Communications Plan: How-To Identify an Audience and Create an Avatar
Bloomerang
MAY 25, 2021
Brainstorm different groups of people you hope to reach that can help you accomplish your organization’s objectives. When you identify your audience, it will help you decide how to tailor your message to make it relatable to them. We will talk more about avatars in just a moment. Avatar is a fancy word for ideal consumer.
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