Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

I resisted it for a year because I was concerned about having yet another social media outpost to feed and tune. To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. Here are some metrics that I use to harvest insights on those questions.

Metrics 97

Metrics Benchmark Facebook Experiment 97

Whole Whale

JANUARY 28, 2023

A podcast is basically a coded feed of XML that lists the information about your podcast, titles, descriptions and a link to where the MP3 audio file lives. Imagine you were in the 90’s and gave out CDs with your podcast audio episodes and then tried to figure out who actually listened to them. To be clear, this is overkill.

Podcast 52

Podcast Measure Feeds Plugin 52

Nonprofit Tech for Good

APRIL 10, 2022

Too often nonprofits follow a small number of accounts on Twitter in order to control the chaos in their “Home” feed, but that’s the purpose of lists. You can export monthly reports to track new followers, profile visits, and engagement metrics such as total likes, retweets, mentions, and replies. Twitter Spaces.

Twitter 350

Twitter Practice Social Media Nonprofit 350

Care2

MAY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Did you know you can embed an audio file in Google Earth?) Laura: What are your goals?

Social Media 34

Social Media Tools Online Advocacy 34

M+R

JANUARY 31, 2023

The averages we report for each metric are medians — they represent the middle nonprofit out of all those that provided data. With new platforms and channels like expanded Display advertising, Youtube, Connected TV, Digital Out of Home (like this fantastic placement from Dave Thomas Foundation) and Audio. You’re in luck!

Fundraising 105

Fundraising Gift Digital Trend 105

Care2

MAY 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Some Basic 101 Resources and Metrics ROI = What you spent divided by what you got out of your investment.

Social Media 59

Social Media ROI Media Social 59

Connection Cafe

DECEMBER 22, 2013

Your supporters’ Facebook news feeds just got a quality content make-over, and grumpy cat is taking a backseat to high-performing posts. Check out this post: Nonprofit Content Marketing – Benchmarks, Budgets and Trends for 2014 and don’t miss the associated Nonprofit content marketing infographic. You should.

Story 54

Story Nonprofit Social Media Content 54