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Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 1, 2012
My first step with a new platform is to create a “Circle of the Wise” consisting of people who regularly share useful tips and news about the platform. Or people whose Google + is focused on Google + tips, news, and resources. Google + has an analytics tool that is very basic, called Ripples.
Connection Cafe
OCTOBER 4, 2011
Author: Guest Blogger. Eric specializes in social media analytics, search engine optimization, and social network- and keyword-based advertising. are URL shorteners that help you to save space in tweets and also to get some analytics around who is clicking on your links, when, and from where.
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Beth's Blog: How Nonprofits Can Use Social Media
NOVEMBER 12, 2006
Nancy Schwartz invited me to submit a piece for next week's Carnival of Nonprofit Consultants theme on "Using Social Networking Tools." I've been experimenting quite a bit over the last 18 months way too many social networking tools. How have social networking tools helped spread the word about your cause?
Have Fun - Do Good
SEPTEMBER 18, 2008
Between the internet strategy teleseminar for the San Francisco Writing Conference I did on Monday, the blogging presentation I did for the Oakland branch of Ladies Who Launch on Tuesday, and the consults I had with individual bloggers on Wednesday and Thursday, I've been asked several times this week: "How do I increase my blog traffic?"
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 31, 2010
We want to distinguish the salon from the informal knowledge sharing that happens daily on the web or behind pay walls by offering a regular synthesis of the stories, knowledge, tips, resources, and wisdom shared in real time in the salon. How do you analyze your social media data? What’s your “sexy&# social media metric?
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 31, 2008
I use a variety of tools for this analysis, including Google Analytics, Feedburner subscriber counts, and manually tracking comment to post ratios (typepad doesn't have a nifty plugin like wordpress to automate that grunge work) A tool that use to evlauate my content is PostRank. Thinking Strategically About Social Media.
Have Fun - Do Good
OCTOBER 10, 2009
Provide a link to a page with bios for bloggers. If your blogging platform doesn't allow you to do that, have bloggers include a one-line bio at the end of their posts. Link to other bloggers Use Google Blog Search , Alltop and Technorati to find blogs that write about similar topics to yours. Don't be afraid of white space.
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