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The Importance of Branding Your Nonprofit on Social Networks Through Graphic Design

Nonprofit Tech for Good

Nonprofits were the early adopters of social networks. They acted on instinct that social networks were going to be transformative tools for cause awareness and fundraising campaigns, and they were right. An Avatar :: 200 x 200 pixels. Your avatar should compliment or be extracted from your logo: 2.

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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

It’s not just about age and location; it’s about understanding why someone cares about the cause, what drives them, and what barriers might be preventing them from contributing. Interests: Within your cause, what are donors particularly passionate about? This involves looking at demographics, motivations, and preferences.

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11 Obvious Signs Your Nonprofit Needs Social Media Training

Nonprofit Tech for Good

1) Your avatar is cropped, shrunk, blurry, or too small to make an impact. Your nonprofit’s avatar is the brand identity upon which your social media campaigns are built and resources should be allocated to ensure that it’s visually compelling and memorable. Let them be activists for your organization and your cause.

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HOW TO: Create a Foursquare Page for Your Nonprofit

Nonprofit Tech for Good

2) Title your Page and upload your nonprofit’s avatar, a page banner, and write a sidebar title and page description. Not all nonprofits need a Foursquare Page, but those will a little creativity and a penchant for early adoption can visualize ways to use the site for activism, awareness, and to promote text campaigns.

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HOW TO: Get Your Nonprofit Started on Pinterest

Nonprofit Tech for Good

Consequently, some of the nonprofits best known to be early adopters are pinning away too: National Wildlife Federation , Amnesty International , SFMOMA , Water.org , and the AARP. Business always underestimate the fact the nonprofits are some of the most active early adopters on the Web.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Upload your avatar/logo (250 x 250), a cover photo(1128 x 191), add a description and website URL, your company/organization size, industry, and city and country. Habitat for Humanity focuses on periodically posting curated content relevant to the cause of homelessness and housing. Curated content relevant to your mission.

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How Many Hours Per Week Should Your Nonprofit Invest in Social Media?

Nonprofit Tech for Good

Not everyone is a natural-born Twitterer, and it may take time to find the right person at your nonprofit to be the voice(s) behind your Twitter avatar, but it’s worth the investment of resources. Those that stuck around are beginning to reap the rewards of early adoption. All nonprofits should also experiment with Twitter.