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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

I think there are many timeless lessons that still apply to current strategy that can be gleaned from looking backward. Decades before the dawn of digital ads and social media, advertising legend David Ogilvy penned his seminal book “Ogilvy on Advertising” sharing hard-won lessons on how to effectively persuade consumers.

Lesson 59
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Your Best “No BS” Nonprofit Resources

Pamela Grow

As an email subscriber, each week you’ll get a new “micro” essay about 1 principle or technique. Mark is the brilliant founder of Bluefrog Fundraising (simply reading their manifesto is a lesson in fundraising). Mark Phillips One of the most brilliant minds in individual giving today, Mark always cuts to the heart of the matter.

professionals

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Fundraising Friday | March 26, 2021

Pamela Grow

Storytelling. The Power of Storytelling | What a powerful interactive storytelling experience looks like. What you need to know about before and after is critical in storytelling. The Fetterman campaign exploits this truism with a fun technique to get that first buck. . Mary Cahalane explains. Chmiola, M.S.,

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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. Harness the Power of Storytelling.

Charity 128
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NTEN Leading Change Summit #14lcs: Reflection

Beth's Blog: How Nonprofits Can Use Social Media

A good facilitator knows how to shift or tweak the lesson plan in real time if it isn’t working as planned. Are there facilitation skills/techniques that you enjoy and are great at doing? Are there facilitation skills/techniques that you want to improve or work on? I’ve written about these techniques here ).

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Inspire: create, collect, share! My time at the '09 NTC

Forum One

On Sunday I hosted a Flickr Bootcamp, where I worked with non profit, "accidental techies," and helped them learn about better online photo sharing techniques. Stories stick in our minds, get us energized and poised to take action, and provide a memorable framework that help us transfer messages to others.

NTC 52
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Inspire: collect, create, share! My time at the '09 NTC

Forum One

On Sunday I hosted a Flickr Bootcamp, where I worked with non profit, "accidental techies," and helped them learn about better online photo sharing techniques. Stories stick in our minds, get us energized and poised to take action, and provide a memorable framework that help us transfer messages to others.

NTC 52