sgEngage

MARCH 22, 2022

The longer a donor gives to your organization, the more time you have to build meaningful relationships that will reinforce their long-lasting support. . Your job is simply to maintain that relationship, and there are several ways to accomplish this, such as working to: . Personalize all appeals . Segment your audience .

Retention 96

Retention Communication Donor Strategy 96

Bloomerang

OCTOBER 30, 2023

Charity Navigator has awarded Feeding America a four-star rating for ten consecutive years. More than 98% of all donations go directly to feeding programs for people facing hunger. Instead, the email series is an opportunity to go deeper into donor relationships.” Thanking a donor well increases donor retention multiple times.

Feeds 83

Feeds San Antonio Donor America 83

Saleforce Nonprofit

JANUARY 25, 2022

An integration between your customer relationship management (CRM) platform and online fundraising platform is a simple time-saving solution that can help you collect all of your donor data in one place. HOPE Atlanta’s donor retention rate steadily increased after adopting Classy for Salesforce.

Integration 98

Integration Benefit Time Atlanta 98

Connection Cafe

DECEMBER 5, 2013

Fans’ obsession with the Hunger Games saga isn’t by chance. As a Hunger Games fanatic (if Disney creates a Panem-based theme park, I’ll be first in line to visit the Capitol), I’ve been thinking about how nonprofits can learn from the phenomenon and generate this type of dedicated following. Hunger Games Lesson 3: Precision Matters.

Hunger 44

Hunger Game Lesson Marketing 44

Givinga

DECEMBER 4, 2018

Kraft Heinz’s Rise Against Hunger Partnership. Several years ago, Kraft Heinz began a digital giving campaign called Huddle to Fight Hunger. After a successful first campaign the arrangement evolved into a permanent partnership with Rise Against Hunger, an international nonprofit that’s working to end world hunger.

Philanthropy 65

Philanthropy Examples Strategy Hunger 65

Allegiance Group

JUNE 7, 2023

Take a look at your existing supporter base, seeking out ways you can cultivate stronger relationships with the people and organizations that have invested in your cause. Want to grow your relationships with donors through marketing? Practices that foster these relationships include: Reaching out on a more consistent basis.

Donation 52

Donation Practice Fundraising Gift 52

Bloomerang

NOVEMBER 5, 2021

Tom Iselin will show you how to increase your likability and “memorability” among donors that will deepen relationships, help you raise more money, and create greater donor loyalty. We got five excellent tactics for you that’ll help you raise more money, and improve your donor relationships through personal branding.

Money 97

Money Personal Relationship Raise 97