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7 Essentials for Your Nonprofit’s Branding Guidelines

Nonprofit Tech for Good

What Are Brand Guidelines? Brand guidelines expand on the decisions you have made with the design of your logo. The most crucial reason to build brand guidelines is to have consistency across your brand. The most crucial reason to build brand guidelines is to have consistency across your brand. 2) Personality.

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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

Image from Flickr by Xurble. Here are a few images from the charity: water website that show how they employ social proof. You can then make each testimonial a piece of content for your social channels by quoting the best parts in an image. Social proof is particularly powerful when famous people are setting the example.

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SEO For Nonprofits: A Beginners Guide To Digital Marketing Success

Nonprofits Source

Image Alt Tag. Internal Link Building. As it turns out, relevant images get 94% more views than content without images. This is because people process images 60,000 faster than they do words, making it easier to understand and retain information. Add your keyword to an image alt tag. SEO Friendly URL.

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The International Museum of Women Wants Your Story (Men Too!)

Have Fun - Do Good

They are accepting film, audio, images and text on these issues: War & Dialogue : Women's Perspectives Deadline for submissions: October 1, 2006 Let us take you beyond the headlines and show you how war is affecting the lives of young women around the world-both in conflict zones and outside them.

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How to Makeover Your Nonprofit Homepage: 3 Top Strategies

Greater Giving

They can’t find any impact measurement statistics for your nonprofit , and the images featured on your homepage are awkwardly sized and don’t readily communicate how your organization is making a difference. However, they’re met with a generic homepage that looks like it could belong to any organization.

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Google Ad Grants for Nonprofits: A Marketer’s Complete Guide

Nonprofits Source

The guidelines evolve every so often, so make sure to regularly reference the official compliance page. 5) Test different headlines and descriptions with RSAs. Think of headlines as a way to grab readers’ attention. Test out different headlines and descriptions to create more effective ads.

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The Best Social Media Marketing Resources For Nonprofits

Nonprofits Source

You don’t just have to send newsletters, or witty headlines to get your message across. CARE , an international nonprofit that fights against poverty by empowering girls and women, does a great job at sharing compelling stories and information that make a real impact. Downloading transparent images.