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Equitable and Inclusive Messaging: Retaining Donors in a New Age of Storytelling

Qgiv

According to Prosper Strategies , a leading nonprofit communications firm, strength-based messaging “emphasizes the strengths, opportunities and power of an individual, group, or community. These guidelines can apply to all sectors of the nonprofit landscape: Use “person-first” language.

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Storytelling for Grant Writers: 10 Tactical & Stylistic Tips

Achieve

Successful nonprofits know that humans respond to stories. Whether it’s an emailed donation appeal, social media post, or old-school flyer on a bulletin board, the best nonprofit communications help your audience relate to and position themselves within your mission’s story. Why Does Storytelling Matter for Grant Writers?

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The Heart and Soul of Lean Impact: A/B Testing Experiments and Validated Learning

Beth's Blog: How Nonprofits Can Use Social Media

Here are the simple rules for nonprofit marketers as explained in this article in Social Media Today : Start with a hypothesis. Here’s some guidelines for how long to run your test. Those are some great general principles, but how might you apply this to testing your digital marketing channels if you’re a nonprofit?

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Social Media: Before You Get Started, Get Organized!

Nonprofit Tech for Good

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. Though most nonprofits in the United States, Canada and the U.K. The successful implementation of social media for your nonprofit requires forethought and planning. Make sure they are the right ones.

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8 Donate Button Best Practices for Nonprofits

Neon CRM

In this article, we’ll cover eight donate button best practices your nonprofit can put into action to boost your online giving. Build Your Donate Button Using These 8 Best Practices A donate button is more than a simple link to your nonprofit’s donation form: It’s actually an important part of your organization’s fundraising strategy.

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SEO for Nonprofits in 2024: Internal and External Strategies

Forum One

As nonprofits navigate an ever-changing digital landscape, Search Engine Optimization (SEO) is a hot topic. How do new trends, tools, and norms affect how nonprofits should approach their SEO strategy in 2024 as they try to rank well for important keywords on Google and other search engines?

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How to Makeover Your Nonprofit Homepage: 3 Top Strategies

Greater Giving

They can’t find any impact measurement statistics for your nonprofit , and the images featured on your homepage are awkwardly sized and don’t readily communicate how your organization is making a difference. As a result, they navigate away to find another nonprofit to donate to.