Remove Fundraising Remove Headline Remove Images Remove Map
article thumbnail

6 Reasons SEO Is Important to Nonprofits and Why

Nonprofit Tech for Good

By Maryanne Dersch , a speaker, coach, and creator of the Superstar Fundraising Academy. Making it easy for donors to find our website is crucial to fundraising. Use keywords in image titles. Instead of uploading an image with an assigned name, rename the image with your keywords.

St. Louis 253
article thumbnail

Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.”

Lesson 59
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Design Techniques That Will Increase the Lifespan of Your Nonprofit’s Website

Nonprofit Tech for Good

Promoting a special fundraising campaign. Anyone else edit the content until it’s just the right number of characters so it looks just so with the background image? Avoid stretching images if they live next to content; you don’t want to end up with a skewed or blurry picture. Other potential announcements include: Brand updates.

Technique 325
article thumbnail

Build a Non-profit Website that Works [Steal These Ideas!]

Get Fully Funded

Start With the Basics: Platform, Domain Name, and Site Map The first thing you need to do in building your non-profit website is choose a platform. Next, you need a site map. This is a map that lays out the pages your site needs. When you think about your site map, think about your audience. They affect how you feel.

Profit 124
article thumbnail

Storytelling Workouts for Year-End Fundraising

The Science Behind Engaging your Supporters

As End of Year Fundraising quickly approaches we've started to think of what you can do now to ensure a successful fundraising season. As we round the corner to year-end fundraising season, fundraisers, campaigners, and comms folks are busily preparing to tap into this awesome opportunity for fundraising.

article thumbnail

How to Up Your Digital Marketing and Fundraising Game in 2017

Tech Soup

Whether you call it an annual fundraising plan or a communications road map, now is your chance to push the envelope on your ongoing digital efforts to engage constituents, grow your list, and raise money. Write less lengthy copy and better headlines. Metrics show that images on social media platforms perform 300 percent better.

Digital 36
article thumbnail

Crowdsourcing: Measuring the Impact of the Crowd in Funding and Doing

Beth's Blog: How Nonprofits Can Use Social Media

.&# Ushahidi is an open source platform that facilitates crowdsourcing through the use of SMS/cellphones and online mapping. It has been used in disaster relief, for example, in Pakistan , and other scenarios from London Tube strike to election monitoring to mapping crime incidents Atlanta. (2) 2) Crowd Creation.

Measure 96